Determinant Factors in the Internationalization of Knowledge-Intensive Services in a Peripheral AreaReport as inadecuate




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Theobjective of this study is to learn some of the determinant factors in theinternationalization of knowledge-intensive services in a peripheral zone inaccordance with the Eclectic Paradigm 1 2. The study will focus on Andalusia in Southern Spain. In the Andalusianregion, there are no official data on internationalized companies. We havetherefore conducted a survey of 256 service internationalized companies withinthe region. The results show that the ownership or specific advantagesconsidered by the businesses themselves is the quality of service, training ofemployees, leadership and management ability, innovation, technology and theimage that customers have of the company. Regarding the advantages of locatingabroad that are believed to be the most important, those companies that engagein foreign investment highlight customer’ follow-up and look for new customers.As well, they greatly value those factors related to the destination market:size, growth and access to the market as well as other markets.

KEYWORDS

Services, Exports, Foreign Direct Investment, Ownership Advantages and Location Advantages

Cite this paper

Muñoz-Guarasa, M. and Pajares, E. 2014 Determinant Factors in the Internationalization of Knowledge-Intensive Services in a Peripheral Area. Journal of Service Science and Management, 7, 144-164. doi: 10.4236-jssm.2014.72012.





Author: Marta Muñoz-Guarasa, Encarnación Moral Pajares

Source: http://www.scirp.org/



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