From washing to whitening: the cosmetic practices and beauty politics of Vietnamese-American women in BostonReport as inadecuate


From washing to whitening: the cosmetic practices and beauty politics of Vietnamese-American women in Boston


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Abstract

This thesis examines perceptions of normative beauty ideals among Vietnamese-American women and the impact of these ideals on beauty seeking behaviors. I explore women’s lived experience of beauty via practices pursued and products consumed, and frame beauty work as a disciplinary practice, as well as an investment in embodied species of capital. I query how ideals of appearance relate to being Vietnamese within American culture and the critical role of appearance in affirming identity. The methods used were in-depth interviews n=5, an open-ended response Internet survey n=19, and a content analysis of a transnational Pond-s advertisement to which both Internet participants and in-depth interview participants contributed.

Boston University Theses and Dissertations -



Author: Sullivan, Eileen Canavan - -

Source: https://open.bu.edu/



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