Demographic Factors Affecting the Adoption of Multiple Value-Added Practices by Oklahoma Cow-Calf Producers Report as inadecuate




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The utilization of marketing programs to enhance feeder calf value has been met with modest success in Oklahoma. Value-added programs are continually promoted as avenues for improving cow-calf profitability, but producer adoption of value-added practices lags in spite of research showing the value of these practices. Identifying producer characteristics that increase their likelihood to adopt value-added practices is critical to developing successful outreach efforts. Results from a survey of Oklahoma producers on value-added practice adoption indicate that multiple demographic variables influence a producer’s likelihood of practice adoption. For Extension specialists, results can help in targeting likely adopters and developing methods to overcome barriers to adoption by producers less likely to adopt.

Keywords: Beef producers ; value-added practices ; practice adoption ; negative binomial regression ; Poisson regression

Subject(s): Farm Management

Livestock Production/Industries

Issue Date: 2012

Publication Type: Conference Paper/ Presentation

PURL Identifier: http://purl.umn.edu/119743

Total Pages: 21

JEL Codes: Q12; Q16

Record appears in: Southern Agricultural Economics Association (SAEA) > 2012 Annual Meeting, February 4-7, 2012, Birmingham, Alabama





Author: Williams, Brian R. ; Raper, Kellie Curry ; DeVuyst, Eric A. ; Peel, Derrell S. ; Lalman, David L. ; Richards, Chris ; Doye, Damona

Source: http://ageconsearch.umn.edu/record/119743?ln=en



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